Possibly the most popular and one of the oldest internet memes of our time is the Rick Roll, in which people are led falsely to links in which there's the music video for Rick Astley's "Never Gonna Give You Up". It is hated by most people with any wit, but they know they can't do anything about it.
Guy One: Hey, buddeh, check out this site. It's filled with master cheats for that game.
Guy Two: Okay... *clicks on it* FFFFFFFUUUUUUU-
Guy One: *laughs at Guy Two's expense* thumb|200px|right|I dunno about you guys, but I'd rather get Rickroll'd by this.
- It really does not make sense that Rick rolls are bad, since themusic sounds good.